A business funding partner you can confidently introduce to your clients

Finance Link supports advisers who want a reliable partner to take ownership of complex business funding conversations, while protecting client relationships and keeping them appropriately informed.

Who this relationship works best for

We work best alongside advisers already involved in meaningful funding conversations who want a dependable partner when complexity, risk, or time pressure increases. This relationship suits professionals who introduce selectively because their reputation is attached to every recommendation they make.

Accounting Firms

Advisory practices

Commercial brokers

Professional nerworks

How introductions work in practice

1. A client needs funding support

A client situation arises where funding complexity, risk, or time pressure requires careful judgement.

2. You make the introduction

You introduce your client and set the expectation that we will take the lead.

3. We take ownership of the funding process

We handle lender engagement, structure, and communication, keeping you informed without pulling you into the details.

Why advisers choose to work with Finance Link

Advisers work with us when they want to support complex funding decisions without compromising their role, time, or client relationships.

1

Extend your judgement, not your workload

Your client receives considered, independent funding advice aligned to their goals, without you needing to manage lender detail or process complexity yourself.

2

Stay in your advisory role

You remain the trusted adviser, while the funding work sits with a specialist whose sole responsibility is execution and delivery.

3

Rely on accountable decision-making

Funding recommendations are explained, documented, and owned, giving you confidence that your introduction is supported by sound reasoning and follow-through.

Experienced advisers, accountable decisions

Every funding decision is shaped by people with deep experience across New Zealand’s business lending landscape. We understand how lenders assess risk, where flexibility exists, and when a structure is likely to hold up under scrutiny. That experience allows us to navigate complexity calmly and make decisions advisers can stand behind.

Aaron Brownlee

Managing Director

Jodhi Murphy

Property Financial Advisor

Rinus Janse van Rensburg

Financial Adviser & Area Partner - Finance Link Waikato

Vashti Janse van Rensburg

Financial Adviser & Area Partner - Finance Link Waikato

FAQ

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